Tobias Ottosson PortfolioWork
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The Untamed
E-commerce, backoffice
"Northern magic draws from Nordic folklore, blending ancient wisdom with the healing power of nature. Originating in the unique climates of Sweden, Denmark, Finland, Norway, and Iceland, resilient ingredients like antioxidant-rich berries and Nordic plants are increasingly used to boost cell renewal, hydrate skin, calm inflammation, and stimulate collagen. For centuries, these plants have supported skincare and health. Our connection to nature fosters innate healing, restores balance, and enhances well-being, linking body and spirit. Northern magic is mythology backed by science."

As a graphic designer, I worked on the e-commerce website for the skincare brand The Untamed, commissioned by ADC (Abstract Drawing Center). My role involved crafting a visually cohesive and user-friendly digital experience that aligned with the brand’s natural and sustainable ethos.

By focusing on clean design elements, intuitive navigation, and compelling product presentation, I helped create a seamless online shopping experience that enhanced both the brand's aesthetic and functionality. The project required a balance between aesthetic appeal and practicality, ensuring the site was both beautiful and easy to use.
Backoffice
I designed the back office interface for The Untamed's social sellers, focusing on functionality, ease of use, and brand consistency. The platform streamlined tasks like order management, product updates, and performance tracking, offering social sellers an intuitive tool to grow their business.Additionally, I contributed to the development of The Untamed Academy, a dedicated feature that educates users on how to become successful social sellers for the brand, enhancing both user experience and seller performance.